Senior Product Designer | UX/UI Design Lead

Product thinking.Visual craft.Practical delivery.

Senior Product and UX Designer with 10 years of experience, including 6+ years designing complex web, mobile, SaaS, and enterprise products. I lead product discovery through design QA while working closely with engineering and international stakeholders.

Selected work

Product stories across healthcare, field service, eCommerce, web-to-print, and 3D.

Quick filter

12 projects

01

Bounce Creative Designs United Kingdom

Website redesign for a UK promotional merchandise brand

Redesigned the Bounce Creative Designs storefront from client brief to coded prototype: home, category listing, and product detail pages on a two-colour system with card-free layouts, audited and fixed to WCAG 2.2 AA.

Bounce Creative Designs project screenshot
02

CricHeroes India

Match summary and live score ticker concepts for a cricket scoring app

Answered a CricHeroes design brief with coded prototypes: a result-first match summary with eight views under one tab bar, and four live score ticker concepts for streamers that trade screen space for context in different ways.

CricHeroes project screenshot
03

TezkarGift UAE

B2B corporate gifts storefront with quotes, credit, and artwork proofing

Designed and coded a B2B storefront prototype for a Dubai corporate-gifts supplier: RFQ product pages, a custom t-shirt designer, quote cart and credit-aware checkout, and an account area with quotes, orders, invoices, and artwork proofing.

TezkarGift project screenshot
04

DigiCampus India

Campus management system for schools, hostels, gurukuls, and trusts

Designed and built DigiCampus, a campus management system for ashrams and trusts: fourteen connected modules on one directory of people, from dining and guest houses to donations and event bookings, shipped as an Angular and Supabase web app now running in production.

DigiCampus project screenshot
05

Dynamic Physical Therapy USA

Clinic management platform for admins, therapists, front desk, and patients

Designed dashboards and workflows for multiple clinic roles, then organized complex insurance authorization, visit limits, claims, denials, statements, and EDI 835 processing so non-specialist staff could work with confidence.

Dynamic Physical Therapy project screenshot
06

PrintXPand Web-to-print

Product configuration and ordering flow for print buyers

Designed the online print-ordering journey for first-time and professional users, from product configuration through checkout, while creating 3D product assets used across the platform.

PrintXPand project screenshot
07

opsCTRL Canada

Field service and IoT workflows for water utilities

Redesigned the field-technician mobile app and operations dashboard by mapping journeys, removing bottlenecks, and connecting in-field work to the main cloud platform.

opsCTRL project screenshot
08

Labelwala India

133-page product marketing site designed and coded end to end

Owned information architecture, UI, design system, and front-end implementation, including price calculator and quick-quote tools built with one shared component system.

Labelwala project screenshot
09

Neybor Belgium

Coliving and furnished rental platform redesigned from wireframes to prototype

Redesigned the property website from low-fidelity wireframes through high-fidelity interactive Figma prototypes, refining the work through stakeholder feedback.

Neybor project screenshot
10

SF Cable USA

Wholesale electronics eCommerce for a catalogue of 100+ subcategories

Designed the storefront UI and category templates for a large catalogue of cables, connectors, and networking products across seven main categories and more than 100 subcategories.

SF Cable project screenshot
11

Print Destination Australia

3D product library for accurate web-to-print previews

Built the storefront's 3D product library in Blender, creating web-ready glTF/GLB models for business cards, folded brochures, banners, fabric walls, bottles, mugs, and more.

Print Destination project screenshot
12

InfluApp Spain

Two-sided influencer marketing marketplace for brands and creators

Improved the two-sided marketplace for brands and influencers, making campaign creation and management easier to follow.

InfluApp project screenshot

Design posture

I connect product logic, visual craft, and practical engineering handoff.

My work starts with problem definition and user research, then moves through IA, wireframes, prototypes, usability testing, and developer handoff. I also bring motion and 3D skills into product visualization, giving teams clearer ways to explain configurable products and complex workflows.

Capabilities

What I bring into a product team.

Product discoveryUser researchJourney mappingInformation architectureInteraction designDesign systemsFigma variablesDesign critiqueMotion graphics3D visualizationDeveloper handoffDesign QA

AI & product design

Making intelligent products feel clear, useful, and human.

01

AI product experiences

Designing clear, useful interfaces for copilots, assistants, and AI-supported workflows.

02

Human-in-the-loop flows

Balancing automation with review, control, and transparent next steps for people.

03

Prompt and output patterns

Shaping prompt inputs, loading states, editable results, and recovery paths into coherent journeys.

04

Responsible AI thinking

Making uncertainty, permissions, privacy, and feedback visible in the product experience.

AI tools

AI assistantsChatGPT · Claude · GeminiGenerative mediaGoogle Veo · Google Imagen · MidjourneyAI codingCodex · Claude Code · Cursor · Antigravity · Figma Make

Experience

A decade of design practice, from motion foundations to UX leadership.

Lead Graphic & Motion Graphic Designer | Product Design Lead (UI/UX)

Biztech Consulting & Solutions

Lead a 5-member design team across roughly 10 client projects each month, while staying hands-on in product discovery, user flows, information architecture, prototyping, usability validation, developer handoff, and design QA. Introduced AI-supported workflows while keeping evaluation and quality control designer-led.

Sr. Motion Graphics & Graphics Designer - Senior UI/UX Designer, Client Products

Biztech Consulting & Solutions

Designed enterprise and customer-facing products across field service, eCommerce, real estate, travel, and influencer marketing. Created responsive web and mobile experiences, reusable UI patterns, user flows, and interactive prototypes.

Motion Graphics & Graphics Designer

Biztech Consulting & Solutions

Produced 60+ product explainers and 3D animations for client products, translating complex concepts into clear visual stories.

Motion Graphics Artist

Cooldown Motion Pictures

Delivered motion graphics and video editing for 55+ client projects, building the animation and visual storytelling foundation behind later product work.

Credentials

Education, certifications, and the toolkit behind the work.

Certifications

Google: UX DesignGoogle: Project ManagementUdemy: UX DesignLinkedIn: Project Management FoundationsLinkedIn: HTML Essential TrainingLinkedIn: Color TrendsC-DAC: VB.NetC-DAC: Multilingual Office Automation

Recognition

Biztechcs: Nominated for Achievement in Learning & Development 2021

Soft Skills

CreativityOriginalityColor theoryUnderstanding of typographyPrinciples of animationConceptualizationStoryboardingCommunicationProblem-solvingPrioritizationAdaptivenessEnthusiasmSelf-motivation

Tools & Methods

Adobe IllustratorAdobe PhotoshopAdobe LightroomAdobe IndesignAdobe XDFigmaFinal Cut ProCorel DrawAdobe After EffectsAdobe Premiere ProAdobe Media EncoderBlenderDesign systemsAdobe Creative CloudCLO 3DAstroTailwind CSSDeveloper handoff

Education

Master of Arts (MA)

Somnath Sanskrit University, Ahmedabad

Bachelor of Arts (BA)

Somnath Sanskrit University, Ahmedabad