Case study · UAE
UAEB2B corporate gifts storefront with quotes, credit, and artwork proofing
Designed and coded a B2B storefront prototype for a Dubai corporate-gifts supplier: RFQ product pages, a custom t-shirt designer, quote cart and credit-aware checkout, and an account area with quotes, orders, invoices, and artwork proofing.
Live pages
Live pages
Role
Design Lead
RoleScope
React prototype · 35 routes · Apr–Aug 2026
ScopeTools
Figma, React, Tailwind CSS, TypeScript
Tools01 Context
Who, why, and what
01 ContextA Dubai corporate-gifts and custom-merchandise supplier needed a storefront that works the way B2B buying actually works: quotes before carts, credit accounts, and artwork sign-off before print.
Designed forCorporate gift buyers and account teams managing bulk branded orders
02 Problem
What needed to change
02 ProblemConsumer eCommerce patterns break for bulk branded orders. Buyers need per-size quantities, print locations, RFQs, AED credit balances, and a place to approve artwork proofs.
03 Approach
What I did
03 ApproachI followed the buyer's journey from catalogue to reorder and designed each step as a working React route, revising it with the client over four months of reviews.
- Mapped the B2B journey from catalogue discovery through quote, credit, and reorder.
- Designed working routes for product configuration, customisation, checkout, and account operations.
- Refined the prototype with the client throughout four months of reviews.
04 Solution
What shipped
04 SolutionA coded prototype of the whole storefront: mega-menu catalogue, RFQ product pages with per-size quantities and print locations, a custom t-shirt designer, quote cart and checkout with credit and real shipping rates, and an account area for quotes, orders, invoices, and artwork proofing.
A 35-route B2B storefront prototype covering the full buying and post-purchase account experience.
05 Reflection
What stayed with me
05 Reflection